Tech Explainer Video

We partnered with TechInsights, a semiconductor analysis company, to create an animated infographic that would effectively communicate their complex analytical process to a wider audience. Serving as both a marketing asset and a communication tool, the goal was to help TechInsights tell their story in a way that was clear, engaging, and visually appealing.

The project was executed in two phases. First, our scribing team developed a static infographic, using playful and engaging visuals to highlight TechInsights’ key messages. Once the infographic was complete, our animation team brought it to life. We expanded the script to dive deeper into the core messages, recorded a voiceover, and fully animated the visuals—zooming through the infographic and animating individual elements for added engagement.

The completed animated infographic became a key part of TechInsights’ digital marketing strategy, helping them engage clients and explain their work in a memorable, visually impactful format. The project also showcases how we frequently enhance scribing projects with animation, creating assets that are both informative and visually impactful.

What they said

“Ludic Media Studioworked with us to build an amazing visualization and media experience. They took highly technical concepts and turned them into an easy-to-follow story that enabled a deeper connection with our market. The team was a pleasure to work with and knocked it out of the park with the results.”

Jason Abt

TechInsights